The objective of this project was to learn Search Engine Optimization best practices for two of the main search engines: Google and Bing. My goal in this project was to belp my client appear on the first page of Google as a result of an organic search.
Phase I: Setting Up (adding GA and Bing Webmaster code) Phase II: Code Validation (aligning HTML/CSS to W3C standards) Phase III: Implementation (Competitor analysis, Keyword Research, Title tags, Information Architechture, robots.txt, .htaccess, XML sitemap)
